Own Your Payments: What Vinted's Move Teaches Online Shops
Why payment ownership is back on the ecommerce agendaMarketplaces have long treated payments as plumbing: necessary, invisible and best outsourced. Vi...
Ecommerce
Ecommerce
Online shops, payment workflows and ecommerce operations.
Online Stores That Sell: Lessons from Physical Retail
From Physical Aisles to Digital Carts: What Ecommerce Can Learn from Concept StoresIn the evolving landscape of retail, the lines between physical and...
Retail media and the future of your online store
Retail media is no longer a buzzwordFor years, retailers in Catalonia and across Spain saw their online stores as a simple sales channel: a catalogue,...
Ecommerce in Spain: Why Your Online Shop Must Be Built to Sell
Spanish ecommerce is running hot — and that changes the rulesSomething has shifted in the Spanish market. Online sales have moved well past the experi...
ChatGPT Ads: What the New Formats Mean for Online Shops
A new advertising channel takes shapeOpenAI has spent months turning ChatGPT into something more than a chatbot. The next step is advertising, and the...
AI Model Tiers and Your Online Shop: What Google's Gemini Changes Mean for Ecommerce
Google reshuffles Gemini access: what changes on 9 OctoberGoogle has announced that from 9 October it will reorganise how its Gemini models are access...
TikTok Ad Network: What It Means for Online Shops
TikTok moves beyond its own feedTikTok has long been a powerful engine for discovery, but its advertising business has been largely confined to its ow...
Online Payments After the Payment: Why Checkout Decides Your Store's Future
The payment is not the finish lineMost online stores treat the moment a payment is authorised as the end of the job. The order is confirmed, the stock...
Selling Online in Spain: Why Multichannel Is Now Essential
The shift to multichannel selling in SpainSpanish ecommerce has moved beyond the single-store model. Today, consumers in Barcelona, Lleida, Tarragona...
Selling Online in Spain: Why Your Shop Needs More Than a Marketplace Listing
The marketplace trap: visibility without ownershipFor many shops in Lleida, Tarragona, Girona and Barcelona, the first step into ecommerce is a market...